Sun.Mar 09, 2025

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Explain It To Me Like I'm 5: Generative AI Helps Build Better Client Communications

NCBA Law Practice Management Blog

Traditionally, attorneys have struggled to communicate value to leads & clients. Sometimes, lawyers linger on legalese, or theyre simply talking over the heads of the people they most desperately need to understand what theyre doing. Generally speaking, lawyers are really good at talking to other lawyers its why most law firms are built on referral-based marketing but, when it comes to consumers: its a whole other story, that sometimes does not have a happy ending.